Russia is known to have some of the best hackers in the world. Ryan Wright, a professor specializing in cybersecurity at the University of Virginia, warned: “with U.S. sanctions setting in, it is only a matter of time until the U.S. is targeted more directly. This may mean attacks on your personal device through ransomware but also attacks on the infrastructure such as your internet access or even the power grid.”
What are the risks to your business?
It’s unlikely that cyberattacks will target individuals or even small businesses. Instead, they will more likely impact your business indirectly, either with supply shortages, power outages, or network disruptions.
What Should You Do to Protect Your Business?
Use MFA
Cybercriminals may target password vaults or use phishing to obtain your organization’s passwords. Multi-Factor Authentication ensures that hackers can’t access your systems with just a password.
Review your critical applications and ensure that MFA is turned on. Additionally, warn clients to take the steps necessary to protect their organization.
Update Everything
Keep and eye out for software updates. As hackers target large enterprises, they may uncover vulnerabilities that are rectified with patches. It’s more important than ever to ensure your software is up to date.
Watch for Misinformation
False information spreads best in critical and tense times. "People pursuing all kinds of agendas will take advantage of that. Bad actors will be working to spread fear and doubt,” said Jessica Beyer, principal research scientist at the University of Washington.
What Should You Do for Your Clients?
Many of your clients may also be having the same apprehension as you—they may be worried for their security. It’s a good time to send an email to your clients to assure them that you are continuing to monitor their security and developments in IT. Ask them to reach out if you have questions or concerns.
Crisis Communication Plan Template
We’ve put together a communication plan you can use to understand what messaging you should send out to your customers when facing a crisis like the Ukraine Invasion.

Presh Can Help
Are your clients already calling with concerns about their cybersecurity? Are you unsure how to approach these security concerns with your customers? At Presh, we specialize in effective communication; we can help you connect with customers during uncertain times.
Contact us to learn how we can help you.
